About Deciphex

Through the work that we do, the team at Deciphex helps pharma to accelerate the process of essential drug development and helps patients to get timely and accurate diagnosis.

Founded in Dublin in 2017, Deciphex has scaled rapidly to a team of over 150 people and counting who are providing software solutions to address the pathology gap in research pathology and clinical areas. We have offices in Dublin, Exeter, Oxford, Toronto and Chicago and are expanding our team throughout the world.

We are software developers, clinical specialists, AI engineers, operations professionals and so much more, all working as one team to support our customers and patients. Our team culture is built on trust. We give our team the space they need to deliver results and the environment to ensure they can enjoy doing it.

We are looking for highly motivated individuals who are excited to take on challenges and value making a difference in their day-to-day work. This is a unique opportunity to make a difference in the emerging Digital Pathology field.

Read more about Deciphex here and more about our incredible team on our Careers Page here

Role Overview

As a Clinical Marketing Manager at Deciphex, you will be a pivotal force in our commercial marketing efforts, working under the guidance of our Commercial Marketing Director to execute a wide range of marketing initiatives. With a focus on digital growth marketing and lead generation, you'll have the chance to shape and implement strategies that drive our business forward. This role offers the unique opportunity to contribute across various marketing functions, from content creation and lead management to PR and market research, ensuring a holistic approach to our marketing strategy.

Key Responsibilities

• Spearhead top-of-funnel lead generation efforts, including MQL management, lead creation, and reporting.
• Conduct A/B testing and leverage data analytics to refine and implement effective marketing strategies.
• Manage and execute all marketing campaigns primarily through Hubspot.
• Identify opportunities for business scaling and customer acquisition; address market threats and opportunity gaps.
• Lead digital marketing campaigns through paid search and social media; enhance referral marketing programs.
• Support content marketing initiatives by creating diverse content types and employing SEO strategies to boost organic visibility.
• Manage marketing support tools (e.g., HubSpot, Google Analytics) and coordinate with sales for lead follow-up.
• Formulate PR plans, manage media relations, pitch story ideas, and track media coverage.
• Participate in product launches, market research, and customer insight gathering to inform commercial strategies.

Requirements

• Bachelor's or Master's degree in Marketing, Business, Life Sciences, or related field.
• 3+ years’ marketing experience working for a B2B startup or scale-up.
• Demonstrated ability to work independently and with cross-functional teams in a high-pressure environment.
• Be highly detail-oriented and well-organised to efficiently manage various priorities under tight deadlines.
• Strong multi-tasking abilities and comfort with fast-paced change.
• Excellent communication, time management, and analytical skills.
• Proficiency in CRM tools (HubSpot certification preferred) and familiarity with digital marketing platforms.
• Strong email marketing experience, able to design and create engaging email marketing campaigns (automated and broadcast) and optimise based on their performance.
• A strong working understanding of inbound marketing and demand generation to generate sales leads and build a pipeline.
• Highly motivated with a proactive approach to making things happen to take advantage of opportunities or solve problems as they arise.
• Eagerness to learn, grow, and travel for work as needed.

Desirable Traits

• A scientific background, ideally.
• Experience in digital growth marketing, lead generation, and content marketing.
• Commercial mindset with an ability to identify and capitalize on market opportunities.
• Confident and responsive, with a knack for building customer relationships and working well in team settings.

Work Environment

• Flexible Office/remote-based role, with options to work from home in Ireland or the UK.
• Occasional travel to Deciphex offices and customer sites, as required.
• Collaborative work with customers and associates across the US and Continental Europe.

What are the benefits of working with Deciphex?

• Competitive salary with performance based annual increments.
• Healthcare benefits
• Competitive annual leave
• A true sense of meaning in your work by contributing to better patient outcomes.
• The opportunity to work alongside a world-class high performing team in a hyper-growth startup environment.
• A chance to work on exciting,challenging and unique projects.
• Regular performance feedback and significant career growth opportunities.
• A highly collaborative and supportive multi cultural team.

Deciphex is an equal opportunities employer and we are committed to the principle of equality. All qualified applicants will be considered for employment without regard to age, race, religious beliefs, political views, gender identity, affectional or sexual orientation, national origin, family or marital status (including pregnancy), disability, membership of the travelling community or any other classification protected by applicable law.